Creating the perfect Pinterest description can feel like a daunting task, especially when you’re trying to balance creativity with SEO optimization.

In fact, according to members on my Pinterest Community For Creative Entrepreneurs, it’s one of the main reasons that stop them from using Pinterest in the first place 

But don’t worry, with the right approach and tools, you can craft pin descriptions that not only put you into Pinterest search results, but also drive traffic to your website.

In this guide, we’ll walk you through everything you need to know about how to write Pinterest descriptions that stand out, and we’ll introduce you to a resource that can make the process even easier: our brand new 40+ Plug-In And Go Pinterest Description Templates.

Why Pinterest Descriptions Matter

Pinterest is more than just a social media platform: it’s a visual search engine. 

This means that your pin descriptions play a crucial role in determining whether your content gets discovered by the right audience.

A well-written description can boost your visibility, attract your ideal followers, and ultimately drive more traffic to your site.

But if you’re brand new to Pinterest, writing the perfect description is easier said than done. You need to think about keywords, encouraging engagement, and how to convey your message clearly and compellingly.

That’s why it’s essential to have a strategy in place.

Key Elements of a Perfect Pinterest Description

To create Pinterest descriptions that perform well, focus on these key elements:

1. Opening Hook: Start with a question, bold statement, or interesting fact to capture attention.
2. Keywords: Just like with Google, using the right keywords on Pinterest can significantly improve your pin’s reach. Think about the terms your audience is searching for and incorporate them naturally into your description. 
3. Clear and Compelling Language: Your description should be easy to read and understand. Avoid complicated jargon and make sure your message is clear. The goal is to grab the user’s attention and make them want to learn more. 
4. Call to Action (CTA): Don’t leave your audience hanging. A strong call to action encourages them to take the next step, whether it’s visiting your blog, signing up for a newsletter, or buying a product.
   

Here’s an example of a well-crafted Pinterest description:

“Looking to create Pinterest descriptions that drive traffic? Discover our top tips for crafting SEO-optimized, engaging descriptions that rank higher and attract your ideal audience. Ready to level up your Pinterest game? Click to learn more and start creating pins that convert! Don’t forget to save this pin for future reference!”

Common Mistakes to Avoid

Even seasoned Pinterest marketers can fall into common traps when writing descriptions. Here are a few mistakes to avoid:

• Keyword Stuffing: Overloading your description with keywords can make it sound unnatural and spammy. Stick to a few well-chosen keywords. | putting | keywords | like | this | is | spammy | 
• Being Too Vague: Generic, short, descriptions don’t perform well. Be specific about what your pin offers. You don’t have to use all 500 characters but make sure you’re still being clear. 
• Ignoring CTAs: A call to action is essential for guiding your audience. Don’t skip this step. 
• Forgetting to Optimise: If your description isn’t optimised for search, your pin’s visibility will suffer. Always think about SEO across your whole account!
  

Make It Easy: Use Pinterest Description Templates

If all of this sounds like a lot to handle, don’t worry. We’ve got a solution that can simplify the process while still delivering high-quality results. Our 40+ Plug-in And Go Pinterest Description Templates are designed to help you create engaging, SEO-optimised descriptions with minimal effort.

Here’s what makes our templates the perfect tool for Pinterest success:

• Effortless to Use: No need to be a copywriting expert. Just copy, paste, and customise the templates to suit your content. 
• Versatile & Customizable: Whether you’re promoting a blog post, product, or anything in between, our templates fit any niche or style. 

Increase Engagement: With built-in CTAs and prompts, our templates are designed to encourage clicks and saves.

How to Use Our Pinterest Description Templates

Using our templates is simple:

1. Choose a Template: Select a template that best suits your content type. 
2. Customise: Fill in the blanks with your specific details, making sure to incorporate your keywords. 
3. Optimise: Tweak the description to ensure it aligns with your pin image and overall strategy. 
4. Copy & Paste: Once you’re happy with the description, copy and paste it into your pin on Pinterest.

With our templates, you can produce professional-quality Pinterest descriptions in a fraction of the time it would take to write them from scratch.

Ready to Transform Your Pinterest Strategy?

Writing perfect Pinterest descriptions doesn’t have to be a time-consuming or stressful task. With the right approach and tools, you can create descriptions that not only boost your visibility but also drive meaningful engagement and traffic to your site.

Want to make the process even easier? Grab your set of 40+ Pinterest Description Templates today and start writing Pinterest copy like a pro! 

Whether you’re a blogger, small business owner, or marketer, our templates will help you streamline your process and achieve better results on Pinterest.

If you have any questions or need more tips on how to get the most out of Pinterest, don’t hesitate to reach out or join our community of like-minded creatives.